Shop
(eBook) (PDF) Retail Management: A Strategic Approach, 13th edition
$29.90
By
Barry R. Berman,
Joel R. Evans,
Patrali M. Chatterjee
Description
Overview
Retail Management is built on the fundamental principle that retailers need to plan for and adapt to a complex, changing retail industry. You’ll learn to define and integrate a retail strategy and make sound business decisions so you can thrive in today’s retail environment.
Published by Pearson (July 14th 2021) – Copyright © 2018
ISBN-13: 9780137504343
Subject: Marketing
Category: Retail Management
