(eBook) (PDF) Public Relations: Strategies and Tactics, 11th edition
Dennis L. Wilcox,
Glen T. Cameron,
Bryan H. Reber
Public Relations: Strategies and Tactics uses real-world case studies and examples to explain the basic concepts and theory behind modern public relations practice. The authors reference landmark studies and time-honored public relations techniques throughout the text.
Published by Pearson (July 14th 2021) – Copyright © 2015
Category: Public Relations
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